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The Entrepreneurs' Therapist Newsletter

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“I want to let you know that I really enjoy and am challenged / blessed / feel understood by your newsletters. They offer great insights and the personal anecdotes really make it feel applicable but not prescriptive. I’ve already forwarded it to three of my girlfriends.”

Subscriber, Writer and Social Media Brand Marketer

If you’re building a business and trying to protect your peace while you do it, you’re in the right place.

 I’m Shula — a trauma-informed therapist, financial behaviour expert, and guide for entrepreneurs navigating the emotional realities of running a business.

My work sits at the intersection of mental health, money, and entrepreneurship, with a focus on helping you stay resourced, grounded, and out of burnout.

This newsletter is where I go deeper than social media allows.

You’ll get thoughtful, honest insights, practical strategies, and nuanced perspectives to help you understand your patterns, expand your capacity, and build a business that actually supports your well-being — not just your bottom line.

You are stronger with support.

Get tips for stress relief that you can use on the fly, as well as validation for your struggles.